Microsoft's biggest problem, in a single chart 一張的圖表看出微軟面臨的最大問題

The 10 most-used apps of the year in the U.S. were all made by three companies -- Facebook, Google, and Apple.
美國前十大最多人使用的應用程式全是由以下三間公司製作的：臉書、谷歌和蘋果。

Notably absent is Microsoft, one of the largest software makers in the world by revenue.
世界營收最高的軟體製造公司微軟居然在榜中缺席。

In 2015, Facebook (FB, Tech30) apps took three of the top 10 spots, including the No. 1 position,according to a new Nielsen report.
根據最新尼爾森報告指出，2015年，臉書在前十名的名單上佔了三個名次，包括第一名。

The main Facebook app had the highest average number of monthly users for the second year in a row.
臉書的主應用程式連續兩年擁有平均單月最高使用人數。

Facebook Messenger was the third most-used app, up from seventh place last year. And Instagram came in at No. 8 on the list, moving up one place on the rankings.
臉書Messenger是最多使用人數的排名錯去年的第七名上升到第三名，而Instagramy則是上升了一名來到了第八名在前十名的應用程式當中谷歌所製作的應用程式占了五名。﷽﷽﷽﷽﷽﷽﷽﷽﷽。

Google (GOOGL, Tech30) had five of the top 10 apps: YouTube (No. 2), Google Search (4), Google Play (5), Google Maps (6), and Gmail (7).
Apple (AAPL, Tech30) rounded out the bottom of the rankings with two apps: Apple Music and Maps.
在前十名的應用程式當中谷歌所製作的應用程式占了五名：YouTube(第二名)、Google搜尋引擎(第四名)、Google Play(第五名)、Google地圖(第六名)和Gmail(第七名)。蘋果公司則是有兩個應用程式排在榜單的最後：Apple Music和Apple地圖。

Microsoft cares about lists like this for an important reason. They paint a very clear picture of what people need and want their phones to do -- and it's not the stuff that Microsoft builds.
微軟為何會在乎這個名單有一個重要的原因，這個名單非常清楚地描繪出了人們所需要的和他們希望手機能夠用來做些什麼，而微軟所製造出來的東西並不是這些。

Microsoft did not respond to requests for comment.
微軟沒有對評論做出回應。

To its credit, Microsoft (MSFT, Tech30) has been doing a commendable job of building a mobile-friendly bundle of products, including free versions of its uber-popular Office 365 suite of apps.
值得人們讚揚的是，微軟製造大量能與智慧手機整合的產品一直以來都備受認同，包括它們適用於Office 365的免費熱門應用程式。

With Windows 10, apps that developers write for the PC will also work on Microsoft's phones. That could help the platform bust out of its longstanding "chicken and egg" problem: Too few people have Windows phones for developers to care about making apps for the platform, and customers don't want to buy Windows phones because they don't have enough apps.
Windows 10作業系統中，研發者為了電腦所寫的應用程式也能夠用於微軟手機上，這可以幫助平台破解長期存在的「先有雞還是先有蛋」的問題：使用微軟手機的人太少以致研發者不會特別為此平台設計應用程式，而顧客不想要買微軟手機因為他們沒有足夠的應用程式。

But Microsoft is one of the biggest software companies on the planet. To not be in the top 10 on mobile has got to hurt.
但是微軟是地球上最大的軟體公司之一，不在行動應用程式的前十名多少對他們一定會有負面影響。

Google and Apple's presence on the list makes sense, since their apps are native to their phones. People don't have to download the Gmail app to use it on an Android phone or Apple Music on an iPhone.
谷歌和蘋果都有自己的手機原生應用程式，因此他們出現在榜單上非常合理，人們不用在安卓手機上下載Gmail或是在iPhone上下載Apple Music。

Even if Windows never takes off on mobile devices, Microsoft should be encouraged by Facebook's success.
就算Windows沒有研發自己的行動裝置，微軟也應該受到臉書這個成功案例的鼓舞。

Without its own mobile operating system, Facebook is still dominant on mobile. People choose to download and use Facebook and Instagram on their own regardless of which device they have.
沒有自己的行動作業系統，臉書仍然是行動裝置的主宰者，人們不管用是什麼行動裝置都會選擇去下載並使用臉書和Instagram。 
原始網址http://money.cnn.com/2015/12/18/technology/most-used-apps-2015/ 



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